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[18 Aug 2011 | 2 Comments. Add yours ]
The return of Mobilista?

Well hi.  I’ve been giving some thought to re-awakening this blog after some time off for maternity leave.  The local market is buzzing with activity and there’s plenty to talk about.
What I’d like to know is – what do you think Mobilista should focus on this time around?   I’d be really keen to get your feedback, either in comments below, or email me directly on emily@mobilista.com.au

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mobile industry, opinion »

[12 Feb 2010 | Share your thoughts ]

Wondering why it’s been a bit quiet on here of late? Mobilista has had to take a back seat to a few other priorities in my life.

events, mobile industry »

[10 Sep 2009 | Share your thoughts ]

A few bits & pieces of mobile happenings, including mNet to merge with Mercury Mobility, the MMA Mobile Marketing Forum in Berlin and an introduction to the Carnival of the Mobilists.

advertising, mobile industry »

[6 Aug 2009 | Share your thoughts ]

Optus has announced the launch of a new media division that will sell Mobile Advertising.

events, mobile industry, opinion »

[17 Jul 2009 | 3 Comments. Add yours ]

Last week I went to an information session in Melbourne about the 2009 MEGA programme. If you have a mobile idea, or just really want to get a foot in the door in the mobile industry, this could be the opportunity you’ve been looking for.

mobile industry »

[1 Jul 2009 | One Comment. Add yours ]

I’m really pleased to announce that AIMIA will be holding their Mobile Industry Group meeting in Melbourne this month. We miss out on a bit down here, and it’s great to have a chance to be involved in mobile industry activity without having to jump on a plane!

advertising, opinion »

[17 Jun 2009 | 2 Comments. Add yours ]

I just received a copy of Amethon’s recent report on Mobile Advertising microsite performance. The report ‘Mobile Advertising – After the Click-Through’ focuses on user interaction for mobile campaigns AFTER clicking on a banner ad.

advertising, events, mobile industry »

[2 Jun 2009 | Share your thoughts ]

The AIMIA Mobile Industry Group is launching the updated AIMIA Mobile Advertising Guidelines on June 10, 2009 in Sydney. The launch event is from 9.30 – 12.00 on the 10th at the KPMG Auditorium and includes presentations on Mobile Advertising from…

mobile industry, opinion »

[27 May 2009 | 4 Comments. Add yours ]
Mobilista relaunches Australian Mobile Industry site

When I first started Mobilist and this blog I wasn’t sure the idea would take off, but (nearly) 2 years later I am happy to report that – well – it has! It’s now time to up the stakes and create a new, more professional home on the web. So welcome to the brand new Mobilista, full of all sorts of mobile industry goodness for Australia!