Articles in the content Category
content, events, reviews »
A quick reminder about Mobile Monday Melbourne and Slattery’s Mobile Feast event, and a few thoughts on Sensis’s recent mobile search deals with Yahoo & Google.
advertising, content »
In my last article I talked about using a mobile website as a content or advertising medium. Once you have a mobile site, you would naturally be keen to drive traffic to it. Discoverability is a significant challenge in the mobile market today.
advertising, content »
Spotted a mobile banner campaign for the Peugot308 on NineMSN’s mobilised site today.
content, reviews »
Guinness have launched a pub finder mobile site as a St Patrick’s day planner.
advertising, content »
Everyone’s talking about Mobile right now, but I wonder if we’re all talking the same language. What do we really mean when we talk about mobile content and mobile advertising?
advertising, content, reviews »
Smirnoff is currently running a festival guide promotion, linked to from Sensis sites and the Telstra BigPond portal
advertising, content, reviews »
Over recent months, Sensis has run a series of location based coupons offers through the Whereis mapping property.
advertising, content, reviews »
Interesting to note NineMSN serving ads for 3rd parties across their suite of mobile sites.
advertising, content, reviews »
All of NineMSN’s mobile sites (Mobilise, 9 News, Ralph, Cleo and the Entertainment guides) are rotating simple mobile banners.
advertising, content, reviews »
Rather than creating its own mobile site, Toyota has partnered with Drive.com.au & Carsguide to sponsor their mobile sites.

