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Articles in the mobile industry Category

headline, mobile industry »

[18 Aug 2011 | 2 Comments | ]
The return of Mobilista?

Well hi.  I’ve been giving some thought to re-awakening this blog after some time off for maternity leave.  The local market is buzzing with activity and there’s plenty to talk about.
What I’d like to know is – what do you think Mobilista should focus on this time around?   I’d be really keen to get your feedback, either in comments below, or email me directly on emily@mobilista.com.au

featured, mobile industry »

[13 Aug 2010 | 2 Comments | ]
Follow the Australian Mobile Industry

I’ve created a list on Twitter called Aus Mobile Industry and added everyone I know on twitter who is in, interested in, or writes about the local mobile industry.

mobile industry, opinion »

[12 Feb 2010 | No Comment | ]

Wondering why it’s been a bit quiet on here of late? Mobilista has had to take a back seat to a few other priorities in my life.

events, mobile industry »

[10 Sep 2009 | No Comment | ]

A few bits & pieces of mobile happenings, including mNet to merge with Mercury Mobility, the MMA Mobile Marketing Forum in Berlin and an introduction to the Carnival of the Mobilists.

featured, mobile industry, opinion »

[27 Aug 2009 | 9 Comments | ]
Why do I need Mobile SEO?

A guest article from mobile web producer, Jonny Schneider. Jonny talks about the differences between Online and Mobile SEO and the importance of developing a differentiated strategy to ensure that finding your mobile site is easier than finding a needle in a haystack!

advertising, mobile industry »

[6 Aug 2009 | 3 Comments | ]

Optus has announced the launch of a new media division that will sell Mobile Advertising.

events, mobile industry, opinion »

[17 Jul 2009 | 3 Comments | ]

Last week I went to an information session in Melbourne about the 2009 MEGA programme. If you have a mobile idea, or just really want to get a foot in the door in the mobile industry, this could be the opportunity you’ve been looking for.

mobile industry »

[1 Jul 2009 | One Comment | ]

I’m really pleased to announce that AIMIA will be holding their Mobile Industry Group meeting in Melbourne this month. We miss out on a bit down here, and it’s great to have a chance to be involved in mobile industry activity without having to jump on a plane!

advertising, featured, mobile industry, opinion »

[17 Jun 2009 | 7 Comments | ]
Feedback on AIMIA Mobile Ad Guidelines

AIMIA launched their Mobile Advertising Guidelines for Australia last week. As this is designed to be a living document I thought it would be good to have a central place to encourage discussion on its future. What are you thoughts on the guidelines and how they can grow with our industry?

advertising, events, mobile industry »

[2 Jun 2009 | No Comment | ]

The AIMIA Mobile Industry Group is launching the updated AIMIA Mobile Advertising Guidelines on June 10, 2009 in Sydney. The launch event is from 9.30 – 12.00 on the 10th at the KPMG Auditorium and includes presentations on Mobile Advertising from…