It’s a while since I wrote anything about the Australian Telcos, so I thought I’d make mention of a few snippets of relevance to the local mobile advertising industry.

OK, that was a little bit of sensationalist headlining to grab the uninitiated. Sorry. If you’re not familiar with Google’s Android, it’s probably worth a quick recap.

Here are my Mobile predictions for Australia in 2009. They are naturally leaning towards Mobile Web and Mobile Advertising, as that’s really my thing. If you’re interested in more general, global trends, check out the links at the bottom of this article.

The new year is a time for looking back at the year that’s been, and forwards at the year to come. I’ve been reading a lot of “Year That Was” and “Hot 2009 Predictions” on various blogs and I thought I should give it a go myself!

A quick reminder about Mobile Monday Melbourne and Slattery’s Mobile Feast event, and a few thoughts on Sensis’s recent mobile search deals with Yahoo & Google.

Lexus recently ran a mobile advertising campaign utilising QR codes, mobile banners & a mobile destination site. Lexus’ agency TMS worked with Sensis to implement the various campaign components.

I’ve previously mentioned that Twitter is a great tool for staying in touch with Mobile industry professionals. I follow many people in the mobile industry in Australia and around the world, and stay up to date with what they’re doing on a day to day basis.

I grabbed these screenshots a few months ago, from a Connex mobile ad campaign run by Sensis MediaSmart. This campaign is not live anymore but I thought I’d put the screenshots up as an example of how a mobile ad campaign can work.