It’s a while since I wrote anything about the Australian Telcos, so I thought I’d make mention of a few snippets of relevance to the local mobile advertising industry.

A quick reminder about Mobile Monday Melbourne and Slattery’s Mobile Feast event, and a few thoughts on Sensis’s recent mobile search deals with Yahoo & Google.

Lexus recently ran a mobile advertising campaign utilising QR codes, mobile banners & a mobile destination site. Lexus’ agency TMS worked with Sensis to implement the various campaign components.

So you think you’re ready to run a mobile advertising campaign? This guide to Mobile Advertising in Australia should help you get something off the ground.

Over recent months, Sensis has run a series of location based coupons offers through the Whereis mapping property.